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East Boone Market,

Internship


Branding/Identity +
Photography + 
Social Media Management
My internship with East Boone Market, a collection of small businesses and growers in Watauga County, North Carolina, lasted from March to October 2020. We didn’t intend to begin right as everything moved online due to COVID-19, so that proved to be quite a challenge. 

I managed their social media, created a new logo for them, and developed a new cohesive, consistent visual identity for their brand. I also created designs for various products and merchandise which we were unable to produce physically due to COVID-19. We based the new image off of several key ideas:

ORGANIC | LOCAL | HOMEGROWN

 





Merchandise Designs




Screenprintable Shirt Designs





Rubber Stamp Designs for Recyclable Packaging






Fridge Magnet and/or Mailer Designs







Recycled Canvas Tote Bags





Sticker Designs









On-Site Photography






Branding Guidlines


Sunflower: Representative of Ironsong’s products, flowers, and general identity.

Mason Jar: Representative of locality, organic, earthiness, and homegrown/handmade.

Raddish: Representative of  Fullmoon Farm’s organic produce, one of their best sellers.